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Brands

Candor

History


Fernanda Mereles is a Fashion Designer in Clothing and Textiles with a deep focus on textile design, exploration, and a mix of diverse techniques and manual processes.

She founded Candor at the beginning of 2016, with the collaboration and inclusion of the productive hand-craft processes in Patzcuaro, Michoacan.

What sparked this brand’s beginning was the curiosity of making use of the artisanal textile in a simple way and with subtle tones in order to transform them into any kind of styled space. Learning and understanding the depth of the textile process and exploring different techniques was what brought Fernanda to create the brand’s first pieces. These values of searching and exploring are still the pillars upon which each and every single piece at Candor is created.

Candor still remains committed to its responsibility as a brand, from the raw material’s production and development to the final destination of the garment. Candor’s objective is to grow and provide consumers with pieces that bring comfort and calmness.

Fashion designer

Fernanda Mereles

Artisans


Candor works with artisans from Patzcuaro, Michoacan, some of whom are weavers who use both pedals and their hands. Additionally, the team is also made up of a group of workers who perform manual activities with great attention to detail, such as cutting, tailoring, sewing, quality control, and ironing.

Candor’s team essentially consists of 16 people, with 12 workers devoted to production, while the remaining 4 are involved in different areas.


  • Artisan Team, 12 people

  • Full team, 16 people


Material


100% Combed Cotton

The only material used in all their textiles is Mexican combed cotton. It is spun and dyed in Puebla with natural dyes that are not easily discolored with the usual cleaning. The resistance and flexibility that this fiber possesses is what allows for a light, fresh, breathable and very soft weaving of the textiles. Despite these benefits, this material softens with each wash, changing its shape without shrinking.

Time of Production


The time of production for each product varies depending on the fabric’s size, complexity, and thickness. If we add all the different processes involved during production, there are pieces that take approximately 4 hours to be finished, while others can take up to 10-12 hours.



  • Production: From 4 to 12 hours.


Environmental actions



  • Only natural fibers are used with the intention of coexisting with pieces that are not a threat to the environment or to the consumers’ health.

  • 100% cotton, which allows the fiber to be recycled more easily once the product ends its life cycle.

  • The garment is suitable to be reused to generate new cotton threads.

  • All materials used in the production are Mexican, so the carbon footprint involved in creating each piece is lower

  • It is a manual process, so the use of electricity is minimal for the production of its fabrics.


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